Last edited 24 Nov 2020

Advertisement consent

Hotel sign 800.jpg

For the purposes of planning permission ‘advertisements’ are defined in section 336(1) of the Town and Country Planning Act 1990 (as amended) as:

‘any word, letter, model, sign, placard, board, notice, awning, blind, device or representation, whether illuminated or not, in the nature of, and employed wholly or partly for the purposes of, advertisement, announcement or direction, and (without prejudice to the previous provisions of this definition) includes any hoarding or similar structure used or designed, or adapted for use and anything else principally used, or designed or adapted principally for use, for the display of advertisements.’

The display of advertisements is subject to planning consent as set out in the Town and Country Planning (Control of Advertisements) (England) Regulations 2007.

Advertisements may be:

All advertisements are subject to conditions in Schedule 2 of the Regulations:

Depending on the circumstances, additional permissions may be required, such as listed building consent. A-boards on highways and footways where vehicular traffic is prohibited require express consent and the consent of the relevant council under the Highways Act.

If there is uncertainty about whether consent is required or what other consents might be necessary, the local planning authority should be consulted.

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